Wednesday, February 21, 2007

the power of Graphic Design

Basically, we can find anything that has ‘graphic design’ (in term of composition on a surface) in our daily basis. For example, take a look at your shirt, you can see the composition on it (buttons, pocket(s), motifs, color(s)). Or try to find any other items, let say… your television, it consist of composition as well (the screen, the button(s), etc.).

It also happens to any other items (clocks/watches, magazines, signage, any apparel, households, etc.)When you buy something (well.., almost anything), what is the most get your attention? I bet it must be the design (in term of composition of any element on it). In the contrary, if you choose to buy specific items (cellular phone in this case) for certain features, would you buy it if that item has an ugly design?! Maybe you would, but at least you think twice before you make your decision. Things that might bother you could be: the color(s), how the way they composed the screen, keypads, buttons. It just not fit to your style.

Can you imagine how much Graphic Design affects in industrial field? No matter how sophisticated the device or how good the content of the magazine is, it won’t get a big market if it doesn’t supported by a good design.

That’s what I call “The Power of Graphic Design”. A good Graphic Design must be able to catch the viewers’ attention. How many magazines, logo, flyers, posters, newsletter, web, brochures out there?! The graphic designers are competing to produce the best design they can do. What they do would be the first impression of viewers, especially when it comes to advertise new products or publishing new magazines. The cover design (composition, colors, typo, images) would be the first thing that affects the viewers/readers.

Graphic Design becomes a promising career nowadays, because of the strength of they can do.

By: anton ardjanggi / www.anarddesign.com

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