Graphic Design Careers

If you think you are a person who could combine your artistic skill and your writing ability, you might try graphic designer as your occupation and become the professional one. A graphic designer has to be able to deliver the message effectively to targeted audiences or readers. That is the main job, because if the messages are not delivered very well, then no matter how artistic the design is, it would be useless.

Graphic design is an important marketing tool to create good images of the products or the company. Just take a look around you, whatever you see is, there is graphic design jobs involved. From logo, print ad, magazines, and many others.

Think about this, you are now reading this article on your monitor, right?! There are so many brands out there. Whatever decision you have made when you bought your monitor, I’m sure you believe that the product is the good one. That is because the company has already done a good job to market, advertise and sell their products. It is graphic designers’ responsibility to create a good image of the products along with the marketing and branding team.

As a graphic designer, you have to be able to dig in and explore your creativity and always come up with fresh ideas in order to produce the best graphic design and branding quality. Do some researches, find any information from their competitors, get the existing brochures (if any) and discuss it with your client. Ask what your clients really want and give them some alternative designs to choose.

There are some options working on graphic design field. You could focus on printed matter, web design or even on TV Commercials. It is possible for you to choose whether working on advertising agency or working by yourself as a freelance graphic designer. Working as a freelancer would give you more flexibility, while working on agency would give you steady income.

In fact, the options are almost unlimited. You could specialized on packaging if you think you are good at it, focusing on logo design is not a bad idea either.

If you like music, you can concentrate on music industry. That would be easier for you to explore your creativity when you are “in love” with the product. Specializing on CD cover design would be another interesting challenge.

Those are only a few alternative graphic design jobs that you could consider as your occupation for living. I’m sure you could come up with your own ideas.

Graphic design jobs is a promising career, considering that no matter how big or small the company is, it would need a good graphic designers to promote and sell their products.

Author
© Anton Ardjanggi, April 2007